DEFINITIVE TECHNOLOGY DW-45 MAX Dymension In Wall Speaker Instruction Manual

DEFINITIVE TECHNOLOGY DW-45 MAX Dymension In Wall Speaker

Product Information

Specifications

• Model Name: Dymension CI DW-45 MAX, Dymension CI DW-65 MAX
• Model Size: 4.5 Speaker, 6.5 Speaker
• Color: White Grille (Paintable)
• Region: Americas, APAC
• EAN / UPC: 747192140595 / 747192140618
• Product Category: Architectural & Install > In-Wall Speakers
• Model Number: DW-45 MAX, DW-65 MAX
• Product Name and Type: DW-45 MAX In-Wall 4.5 Speaker, DW-65 MAX In-Wall 6.5 Speaker

Product Benefits & Features

• The Dimension CI MAX Series by Definitive Technology offers the highest-performance installed speaker line, featuring advanced acoustic innovations.
• These in-wall speakers deliver stunning sound quality suitable for various applications, from whole-home audio to state-of-the-art home theatre systems.
• The series includes eight models, such as in-ceiling speakers, surrounds, in-wall LCRs, and a bipolar in-wall surround.
• They provide iconic Definitive Technology sound while maintaining the aesthetics of your space.
• These models can be combined with free-standing Dymension speakers for home theatres of any size.

Product Positioning

Product Positioning Headline: Incognito In-Wall Sound

Product Description: The Dimension CI MAX Series offers discreet, adjustable in-ceiling and in-wall speakers that stand out with their advanced acoustic technology. Choose this product for unparalleled sound quality and seamless integration into your living space. The Dimension CI MAX Series, Definitive Technology’s highest-performance installed speaker line, leverages our most advanced acoustic innovations in discreet, adjustable in-ceiling and in-wall speakers that provide breathtaking sound for anything from simple whole-home audio and light commercial applications to ultimate state-of-the- art home theatre systems. Eight models, including in-ceiling speakers and surrounds, in-wall LCRs, and a bipolar in-wall surround, deliver iconic Definitive Technology sound in even the most sophisticated home theaters without compromising the aesthetics of your space. Models can be combined with free-standing Dymension speakers to outfit home theatres of any size.

Product Usage Instructions

1. Select a suitable location on the wall for mounting the in-wall speaker.
2. Carefully cut the appropriate hole size according to the speaker dimensions.
3. Connect the speaker wires to the terminals on the back of the speaker.
4. Gently place the speaker into the wall opening and secure it using screws provided.
5. Ensure a snug fit and test the speaker for proper functionality.

Optimizing Sound Quality

To achieve the best sound experience with your in-wall speakers:

• Ensure proper insulation behind the speaker to minimize sound distortion.
• Experiment with speaker positioning to find the optimal angle for sound projection.
• Use a compatible amplifier or AV receiver to power the speakers adequately.
• Fine-tune the equalizer settings for balanced audio across different frequencies.

FAQ

• Q: Can these in-wall speakers be painted to match my wall colour?
• A: Yes, the white grille of the speakers is paintable, allowing you to customize them to blend seamlessly with your wall colour.
• Q: Are these speakers suitable for outdoor installations?
• A: No, these in-wall speakers are designed for indoor use only and should not be exposed to outdoor elements.
• Q: What is the recommended power handling capacity for these speakers?
• A: The recommended power handling capacity is [insert specific value] watts RMS per channel to ensure optimal performance and longevity of the speakers.

Global Product Information

Timing & Setup

Planned announce date

When the press and retailers are approved to announce

| August 15, 2023
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Planned on sale date

When retailers are approved to begin selling

| December 13, 2023

Global SKU List

Model Name| Model Size| Color| Region| EAN (0+UPC) / JAN / UPC
---|---|---|---|---
Dymension CI DW- 45 MAX| 4.5”| White Grille (Paintable)| Americas, APAC| 747192140595
Dymension CI DW- 65 MAX| 6.5”| White Grille (Paintable)| Americas, APAC| 747192140618

Product Category

• Unless this is a brand new type of product for Definitive Technology, must be a navigable category already found on  DefinitiveTechnology.com.
• Architectural & Install > In-Wall Speakers

Model Number
The product model number it will appear within DefinitiveTechnology.com navigation, for example in the top-of-the-page breadcrumb.

• DW-45 MAX
• DW-65 MAX

Product Name and Type
The product name is shown in the eyelash copy that sits at the top of the DefinitiveTechnology.com PDP. This should be the product name as well as the type of product. No more than five words.

• DW-45 MAX In-Wall 4.5” Speaker
• DW-65 MAX In-Wall 6.5” Speaker

Buy Box / SEO Product Description

• The subhead to the product name is at the top of the DT.com PDP.
• In-Wall Speaker available in 4.5” and 6.5” variants

Available Color(s)

• Enter marketing-approved color descriptions, not the factory-provided colors. If the product only comes in one colour, please still provide it here. Appears in the DT.com product detail page buy box.
• White Grille (Paintable)

SEO Product Name

• Not shown on DT.com, but will be used for search engine optimization, for example on Amazon.com.
• Dymension CI MAX Series In-Wall Speaker available in 4.5” and 6.5” variants

Product Series

• Only if the product is part of a series – for example a speaker or sound bar line.
• Dymension CI MAX Series

Product Positioning

Product Positioning Headline

• Three or four words that present the essence of the product. In other words, what am I getting if I buy this? This is the top-of-the-page headline on the DefinitiveTechnology.com PDP. (See graphic above.)
• Incognito In-Wall Sound

Product Description
Focus on how this product differentiates itself from the competition and the rest of the DT lineup. Why would you choose this product over another in its class or another from Definitive Technology?

10 Words| Premium in-wall speakers showcase advanced acoustics and discreet designs.
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25 Words

Appears between the top banner and the buy box on the DT.com PDP.

| Dimension CI™ DW-45 MAX and DW-65 MAX in-wall speakers deliver precise sound, indoors and out, thanks to premium woofers and tweeters, discreet aesthetics, and robust weather

protection.

50 Words| Dimension CI DW-45 MAX and DW-65 MAX in-wall speakers deliver precise sound while virtually vanishing into any room. With premium woofers and tweeters; discreet, flush-mount designs; toolless installation and robust IP55-rated protection against dust and water, it’s never been easier to experience the thrills of enveloping sound in any space, indoors or out.
Long Overview| Dimension CI DW-45 MAX and DW-65 MAX in-wall speakers deliver precise sound while virtually vanishing into any room. Our highest- performance in-wall speakers feature premium woofers and tweeters; discreet, flush-mount designs; and IP55-rated protection against water and dust. Flagship Definitive Technology acoustic innovations like BDSS™ (Balanced Double Surround System) woofers with Linear Response Waveguide™, all-new pivoting aluminium oxide dome tweeters, and advanced crossover networks deliver rich, balanced sound with effortless bass and crystal clear highs, and an innovative toolless system makes installation a snap. It’s never been easier to experience the thrills of enveloping sound in any space, indoors or out.

Combine timbre-matched Dymension™, Dymension CI, and Mythos® speakers and Descend Series subwoofers to design the

high-performance home theatre system of your dreams.

Series Overview| The Dimension CI™ MAX Series, Definitive Technology’s highest-performance installed speaker line, leverages our most advanced acoustic innovations in discreet, adjustable in-ceiling and in-wall speakers that provide breathtaking sound for anything from simple whole-home audio and light commercial applications to ultimate state-of-the-art home theatre systems.

__

Eight models, including in-ceiling speakers and surrounds, in-wall LCRs, and a bipolar in-wall surround, deliver iconic Definitive Technology sound in even the most sophisticated home theatres without compromising the aesthetics of your space. Models can be combined with free-standing Dymension speakers to outfit home theatres of any size.

__

Dimension CI MAX Series’ simple, elegant two-piece mounting system with pivoting “dog” arms allows speakers to be installed without tools, safely and securely, in minutes. Pre-construction brackets are available for all Dimension CI models.

__

CI MAX Series speakers produce rich, balanced sound with effortless bass and crystal clear highs, thanks to flagship Definitive Technology acoustic innovations like mineral-filled BDSS woofers with Linear Response Waveguide, newly engineered aluminium oxide dome tweeters, and advanced crossover networks. Install speakers in convenient locations and direct sound exactly where you want it, thanks to patented pivoting drivers. Speakers are IP55-rated for use in high-humidity and outdoor spaces and installed in minutes using a toolless system.

__

Combine timbre-matched Dymension™, Dymension CI, and Mythos® speakers and Descend Series subwoofers to design high-performance home theatre or whole- home systems of any size and scale.

---|---

Top Three Product Benefits
Focus on where this product leads its category and how this product differentiates itself from other similar products. Why would you buy this product over another competitive product or another product from Definitive Technology? Appears just below the
the second full-width image on the DT.com PDP.
Each benefit should be no more than four words. Each reason to believe should be no more than 12 words.

acoustic innovations provide audiophile-grade home theatre sound.
Precision Sound| Pivoting Twitter lets you direct sound precisely where you want it.
---|---
Simple, Toolless Installation| Install speakers in minutes using an innovative toolless mounting system.

Target Customer

Primary| Home AV system integrator: Custom integrators are the gatekeepers to the end-user. The integrator chooses which technology to introduce and/or recommend to the client and is also the one who installs and supports all the technology in the home. Integration companies can be large operations with staff upwards of 100 or

much smaller at around 5 to 10 people.

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Secondary| Homeowners seeking an installed sound system for a new home or renovation

Common Applications

Primary| High-performance home theatre: installed speaker systems and a combination of free-standing and installed speaker systems
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Secondary| Distributed whole-home and light commercial systems

Product Benefits & Features

Core Product Features
Core Features are the technical attributes of the product that allow it to deliver a Definitive Technology experience. The feature descriptions should explain the feature itself, the advantage delivered by that feature, and the unique benefit made possible by that advantage.
The corresponding image is the photograph you would like to show beside the feature on the DT.com PDP.
These features will be grouped into sub-sections on the DT.com PDP. A chart to help with this is provided at the bottom of this section.

Feature Name No more than five words. Shows in blue text on the DT.com PDP.| Advantage Statement

No more than ten words typically begin with the word “for” to continue the thought from the

Feature name.

| Benefit Description

30 words recommended .

| Corresponding Image
---|---|---|---
TECHNOLOGIES| Our signature acoustic technologies, optimized for architectural speakers
Two Speaker Sizes| for flexibility in power and placement| Two woofer sizes provide unparalleled design freedom to strategically position speakers.

Whether you seek seamless integration in compact spaces or crave room-filling, immersive audio in larger areas, the choice of 4.5” or 6.5” woofers empowers you to sculpt a sonic landscape that’s the ultimate blend of style, functionality, and acoustic performance.

|
__

Premium BDSS Woofers

| for smooth, robust lows and mids, and the ultimate sweet spot| A light, stiff, mineral-filled woofer features Definitive Technology’s revolutionary Balanced Double Surround System (BDSS™), which improves driver excursion and output, delivering superior punchiness and detail and a more even midrange throughout the room.

Choose the 9×6-ratio DW-45 MAX, with a 4.5” woofer; or for even more powerful sound and

deeper bass, the 6.5” DW-65 MAX.

|
Linear Response Waveguide| for a seamless soundstage| Our patented Linear Response Waveguide™ extends both on-axis and off-axis frequency dispersion for more natural midrange and precise imaging and an open, airy sound.|
Pivoting Aluminum Oxide Dome Tweeter| for superior imaging everywhere in the room| An ultralight, rigid, 1” aluminium oxide dome tweeter produces crisp, distortion-free highs that extend far beyond the range of human hearing. And because it’s amiable, you can place speakers in convenient locations while directing sound precisely where it matters most.|
---|---|---|---
Tweeter Attenuation Switch| for tailoring sound in any space| A three-position high-frequency attenuation switch (-2 dB, flat, + 2 dB) adjusts tweeter response to compensate for acoustic issues like

overly bright- or dull-sounding rooms.

|
Sophisticated Crossovers| for optimal driver performance| A premium crossover network ensures balanced voicing and smooth response. Crossovers feature covers that protect them

from the elements.

|
PRODUCT FEATURES| Seamlessly integrated features maximize performance for an elevated audio experience.
Discreet Designs| for the ultimate vanishing act| Integrated frames and baffles; paintable micro-perforated magnetic grilles; and flush, border-free design mean speakers fade into the background for a virtually invisible appearance that’s in perfect harmony with your space.

Choose the compact, 6×9 aspect-ratio DW-45

MAX for a subtle, stylish small-space solution.

|
Toolless Installation| for fast, easy installs| A simple, elegant two-piece system with pivoting “dog” arms installs effortlessly, in minutes—no tools, no hassles. Pre-construction brackets are available for all Dimension CI models.|
Timbre-Matching| for cohesive system sound| With Dimension, fidelity runs in the family: Combine timbre-matched Dymension, Dymension CI, and Mythos speakers and Descend Series subwoofers to design the high-performance home theatre system of your

dreams.

|
IP55-Rated Construction| for robust weather protection| Stunning sound doesn’t have to be limited to indoor spaces. With IP55-rated protection against dust and low-pressure water streams, trust that you can bring premium sound to any space, including high-humidity environments and outdoor areas.|

Grouped Feature or Benefit Stories
The DT.com PDP template allows you to group three or four features or benefits to tell a deeper story about the product.
If you would like to use this section, please pick features that work together to create a unique, differentiated experience that you can only get from Definitive Technology, or from the specific product itself.

Story Topic:| Dimension CI PRO Series: Maximum-Performance Sound for Every Space.
---|---
Story Headline

No more than four words.

| Story Benefit Statement

No more than eight words. May start with the

word “for”.

| Story Benefit Description

No more than twenty-five words.

Enjoy Superior Sound Anywhere| For a sound that never competes with your space| The only every-space solution for audiophile-grade installed sound.
Subtopic

Keep this generic. This is the in-module navigation

on DT.com.

| Benefit

No more than five words.

| Description

30 words recommended. 50 words maximum.

| Corresponding Image
High-Performance Home Theater| The Ultimate in Cinema Sound| Eight premium models, from in-ceiling speakers to in-wall LCRs and surrounds to a groundbreaking bipolar in-wall surround speaker, let you create a supreme sonic experience for state-of-the-art home theatres of any size.|
Whole-Home Audio| Speakers That Are Heard, Not Seen| Discreet, IP55-rated weather-protected speakers bring high-performance sound to your entire home, from dedicated theatres to kitchens, bedrooms, and outdoor spaces.|
Versatile Commercial Applications| Elevate Your Customers’ Experience| From restaurants to spas, give your business a competitive edge with rich, enveloping

sound that’s never intrusive.

|

Merchandising Content

Product Fact Tag Bullets
Focus on benefits and features that differentiate the product in a retail environment. Prioritize carefully, as different retailers will cut off the list in different places. 55 characters maximum per bullet. Appears on retailer websites and in-store fact tags.

A+ Features
List the six benefits or features from Section 3 of this document to ensure they appear in the “From the Manufacturer” section of this product’s Amazon product page.

strategically position speakers. Choose the 6.5” DW-65 MAX or the more compact, 6×9 aspect-ratio, 4.5″ DW-45 MAX for

a subtle, stylish small-space solution.

|
2| BDSS Woofer| Light, rigid, mineral-filled woofers feature Definitive Technology’s Balanced Double Surround System (BDSS™), which improves excursion and produces a wide, balanced sound stage.|
3| Linear Response Waveguide| Our patented waveguide extends both on-axis and off-axis frequency dispersion for more natural midrange and precise imaging and an open, airy sound.|
4| Pivoting 1” Aluminum Oxide Dome

Tweeter

| An aluminium oxide dome tweeter pivots to direct sound for maximum clarity and lifelike imaging independent of speaker placement.|
5| Sophisticated Crossover| A premium crossover network ensures optimal driver performance for balanced voicing and smooth response. Crossovers feature covers that protect them from the elements.|
6| Tweeter Attenuation

Switch

| A three-way high-frequency adjustment switch (-2 dB, flat, + 2 dB) lets you fine-tune high-frequency response to

compensate for overly bright- or dull-sounding rooms.

|

Text Overlay Images
Provide direction for up to six text overlay images, used to tell product stories within retailer website image carousels.

Image Headline

No more than six words.

| Additional Copy / Messaging

No more than 20 words total, if any at all.

| Photo / Image Requirements
---|---|---
Cinematic Home Theater Sound| Dimension CI™ speakers leverage our most advanced acoustic technologies to deliver premium, room-filling sound without compromising your space.|
Discreet Sound| Low-profile, borderless designs vanish into any room. Choose the compact, 6×9 aspect-ratio DW-45 MAX for a stylish small-space

solution.

|
Versatile Applications| From high-performance home theatre to whole-home distributed audio to light commercial applications, enhance every experience with rich, enveloping sound that’s never intrusive.|
Enjoy Superior Sound Anywhere| IP55-rated protection against dust and low- pressure water streams means you can bring premium sound to high-humidity

environments and outdoor areas.

|
Toolless Installation| A simple two-piece system allows fast, effortless installation—no tools, no hassles. Pre-construction brackets are available for all Dimension CI models.|
Build Your Dream System| Combine timbre-matched Dymension™, Dymension CI™, and Mythos® Series speakers and Descend Series subwoofers to design the high- performance home theatre system of your

dreams.

|

Keywords / Search Terms
Focus on terms consumers search for while looking for a product similar to this product. Do not include other Sound United brands in the competitive terms. Will be used by partner retailers and our search engine marketing efforts.

Cross Sell / Up-sell Option
Focus on DT products that can either enhance the experience provided by this product or can offer a little more or a little less than what this product can deliver.
Up to two companion products can be linked to this product.

Companion Product Name| Product Description| Relationship Statement
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Version History

References

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• Definitive Technology™ - High Tech Speakers & Audio Systems
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