California Privacy Disclosures

: June 7, 2024
: Apple

Table of Contents

California Privacy Disclosures

California Privacy Disclosures

To help California consumers make informed privacy decisions and compare practices across businesses, the State has created a common framework for businesses to talk about privacy. Apple is using that framework here to describe, for each category of personal information under California law, whether Apple collects that personal information, or shares or discloses it for a business purpose. Apple does not sell your personal information.

Apple Privacy Policy

Identifiers: Apple collects information that identifies you to provide you with services that you request. For example, Apple processes your name, email address, and billing address to process transactions. And we process your mobile phone number to communicate with you. Apple discloses this information to our service providers who process the information on our behalf to help us perform a particular business purpose in accordance with our instructions. In some cases, Apple may provide this information to third parties for the business purposes requested by you, such as when Apple provides your name and certain information about your device to a mobile carrier to set up a carrier account for billing purposes.
Characteristics of protected classifications under California or federal law: California and federal laws provide protection against discrimination if you belong to a protected class. Protected classes include groupings based on race, ethnicity, or national origin; family status; and whether you have a disability. Similarly, even though you may represent to Apple that you are part of a family unit for Family Sharing, Apple does not take steps to infer your actual family status based upon your feature use.
Commercial information: Apple collects and maintains a record of your transactions with Apple, such as the products or services that you have purchased. Apple shares this information with our service providers for our business purposes, for example, to process transactions that you have requested. Apple also shares certain commercial information with third parties, such as credit card companies, in order to process your transactions.
Biometric information: Under California law, biometric information includes any physiological or behavioral characteristics that can be used to establish your identity, such as a fingerprint or an image of your face from which a faceprint can be created. If you choose to store your photos with Apple, you may include in those photos an image of your face from which a faceprint could be made. Apple does not create or store faceprints of our customers and, as a result, does not consider photos stored in iCloud to be biometric information.
Network activity information: Apple collects certain information about user activity on our electronic networks, such as how consumers interact with our websites and apps. We use this information to help determine what pages or features are popular or where our products and services could be improved. We may also use such information for marketing purposes with your consent or other applicable legal basis.
Geolocation data: Geolocation data at Apple is data that describes a consumer’s precise location. Apple may collect information about your location to provide you services that you request, such as Find My, where data is stored for a short period on our severs to process your request
Audio, electronic, visual, thermal, or olfactory information: Apple does not collect information about your senses.
Employment information: We collect any professional or employment information that you share with us or direct others to share with or make available to us, such as the institutions that you attended and any professional degrees or certifications.
Education information: If you are a student or educator and would like to use an education discount, we may collect information about your status to verify eligibility and maintain information about your affiliation with an educational institution.
Inferences from your personal information to create a profile about your preferences: If you choose to personalize your services or communications where such an option is available, Apple will use information that we collect so that we can offer you those personalized services or communications. You can learn more about how relevant services use information to personalize your experience by reviewing the privacy information presented when you first use a service that asks to use your personal information. We make this information easy to find by presenting it with our Data & Privacy icon; it is also available at all times on your Apple device and through the links below.
Personal information described in Section 1798.80(e): The California Consumer Privacy Act requires that we tell you whether we collect any personal information that is described in California Civil Code Section 1798.80(e). The Code section includes a broad variety of categories of personal information, such as name, contact information, physical characteristics, credit card or billing information, health or medical information, and more. Apple collects personal information described in Section 1798.80(e). Some of this information is already described in the categories above. For a full description of how Apple collects and handles your personal information, we encourage you to review the Apple Privacy Policy and the privacy information presented when you first use a service that asks to use your personal information, denoted by the Data & Privacy icon.

Any personal information that Apple holds may also be used to comply with applicable law.

Activity Sharing& Privacy

Send and receive invitations to share activity
Sync activity across your devices

Sync activity across your devices
Share your activity data with friends at your direction

Your Apple ID account information from Apple systems
Hardware identifiers such as hardware ID and IP address

|

To provide you with the product or services requested
To help improve App Store
Fraud and security

To provide your transactions
To personalize the service
To send you messages about products and services that may be of interest to you
Fraud and security

| None
Biometric information| not applicable| not applicable| not applicable
Network activity information| Type of device, version of the operating system and amount of free space, analytics information such as crash data, and service usage information, including browsing activity, are collected from your device|

To provide and improve your experience in the stores
To personalize the stores
Fraud and security

Your device information including keyboard language settings, device type, OS version, mobile carrier and connection type from your device
Third-party developers may provide us information about your activity in their apps, subject to their privacy policies

To provide you with the product or services requested
To check offer eligibility
To sync your experience across your devices
Fraud and security

To provide you with the product or services requested
To personalize the service
To send you messages about products and services that may be of interest to you
To allow other members of Family Sharing to access your subscription
Fraud and security

Information about how you use your device is collected from your device
Information about usage of Arcade

|

Fraud and security
To help improve Arcade
To personalize the service

To provide you with the product or services requested
To check offer eligibility
To sync your experience across your devices
Fraud and security

To provide you with the product or services requested
To personalize the service

| None
Biometric information| not applicable| not applicable| not applicable
Network activity information| Information about how you use your device and usage of Apple Books are collected from your device|

To help identify and prevent fraud
To help improve Apple Books
To check offer eligibility
To personalize the service
To send you messages about products and services that may be of interest to you

| None
Geolocation data| not applicable| not applicable| not applicable
Sensory data| not applicable| not applicable| not applicable
Employment information| not applicable| not applicable| not applicable
Education information| not applicable| not applicable| not applicable
Profile inferences| If you have not disabled Personalized Recommendations, Apple uses your stores purchase information to infer content of interest to you. If you have not enabled Limit Ad Tracking, Apple uses the information above to create segments, which are groups of people who share similar characteristics|

To personalize the service
To serve you relevant ads

To process your application
To create your account
To verify your identity and prevent fraud

| Goldman Sachs to provide Apple Card and third-party identity verification service providers to prevent fraud
Protected classes| not applicable| not applicable| not applicable
Commercial information| Information about your transactions is collected from your payment method| To process your payment| Goldman Sachs and MasterCard to process your transaction
Biometric information| Your photo ID may be collected from your device with your consent| To verify your identity and prevent fraud| Third-party identity verification service provider
Network activity information| Information about how you use your device and your progress in the application flow are collected from your device|

To help identify and prevent fraud
To help improve Apple Card
To process your requests

Application and account information is collected from your device
Bank account information is collected from you

|

To process your application
To provide the services
To create your account
To verify your identity and prevent fraud

| Green Dot Bank to provide Apple Cash and third-party identity verification service providers to prevent fraud
Protected classes| not applicable| not applicable| not applicable
Commercial information| Information about your transactions|

To process your transaction
To provide the service
To prevent fraud
Troubleshooting

| Merchant from whom the purchase is made and Green Dot Bank, to process your transaction
Biometric information| Your photo ID may be collected from your device with your consent| To verify your identity and prevent fraud| Third-party identity verification service provider
Network activity information|

Information about how you use your device and your progress in the application are collected from your device
Apple Payments Inc. collects information about usage of Apple Cash from your device

|

To provide the service
To help identify and prevent fraud
To help improve Apple Card

Your Apple ID account information from Apple systems
Device serial number from your device

|

To provide you with the product or services requested
To sync your experience across your devices
To check your eligibility for service offers

For subscribers, information about your device and usage of the Fitness+ service including workouts, which is not associated with your Apple ID
Information about your previewing of Fitness+ prior to subscribing

|

To provide you with the product or services requested
To improve Fitness+

Information related to your Apple account is collected from you and your device
Information about your device, including serial number and device usage, is collected from your device

|

To create your account
To enable and provide Apple services
To store, backup and sync your information across devices and the web
To share content, at your direction
To provide better service and support, such as to check your eligibility for service offers
To send you communications about Apple products, services and offers that may be of interest to you

| At your direction, your Apple ID or first and last name may be shared with certain third-party apps that are iCloud-enabled
Protected classes| not applicable| not applicable| not applicable
Commercial information| Your payment, shipping and purchase information is collected from you|

To provide you with the product the services requested
To back up and sync your information across devices
To prevent fraud
To personalize your experience and communications from Apple

To provide you with service and support
To improve the quality of the service

| None
Geolocation data| If you enable location-based Reminders and Location Services is enabled, non-personally identifiable location information associated with a rotating Maps identifier is periodically collected from your device; if you enable Find My, location information is also collected from your device| To provide you with the product or services requested| not applicable
Sensory data| not applicable| not applicable| not applicable
Employment information| not applicable| not applicable| not applicable
Education information| not applicable| not applicable| not applicable
Profile inferences| not applicable| not applicable| not applicable
Apple Music& Privacy
Category| Source| Purpose| Disclosures to Third-Party Businesses
Identifiers|

Your Apple ID account information from Apple systems
Hardware identifiers such as device serial number and other hardware IDs

|

To provide you with the product or services requested
To sync your experience across your devices
To provide better service and support, such as to check your eligibility for service offers
Fraud and security

| If you sign up for Apple Music through your mobile network provider, we will let your mobile network provider know you have activated your account and we will request cancellation on your behalf when you ask
Protected classes| not applicable| not applicable| not applicable
Commercial information| Payment method and content purchased is collected from Apple systems| To provide you with the product or services requested| None
Biometric information| not applicable| not applicable| not applicable
Network activity information| Information about how you use your device and usage of Apple Music from your device and Apple servers|

Fraud and security
To help improve Apple Music
To personalize the service
To compensate our partners

To personalize the service
To send you messages about products and services that may be of interest to you

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

Your Apple ID account information from Apple systems
Your credit, debit, or bank account information
Your gift card number, student ID card number, or transit card number from you if you use those services
Banking laws may require that you provide us with the last four digits of your Social Security Number

|

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

| Your card issuer or bank to determine eligibility; Green Dot Bank to set up your account, for identity verification and fraud prevention; and to process Apple Cash transactions; and a payment terminal if you are using gift cards to process your purchase
Protected classes| not applicable| not applicable| not applicable
Commercial information| Payment and transaction information from your device|

To process your transaction
Fraud and security

| The merchant from whom you are making a purchase; Green Dot Bank and Apple Payments Inc. when you are using Apple Cash to effectuate your transaction
Biometric information| not applicable| not applicable| not applicable
Network activity information| Device usage information may be collected from your device| Fraud and security| None
Geolocation data| If you have Location Services enabled, location at the time you add a card will be collected from your device| Fraud and security| None
Sensory data| not applicable| not applicable| not applicable
Employment information| not applicable| not applicable| not applicable
Education information| Your student ID card number may be collected from you|

To determine eligibility
To provide you with requested services

| Your school and providers authorized by them to enable your student ID card, determine eligibility, and prevent fraud
Profile inferences| not applicable| not applicable| not applicable
Apple Podcasts& Privacy
Category| Source| Purpose| Disclosures to Third-Party Businesses
Identifiers| Your Apple ID account information from Apple systems|

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

Fraud and security
To help improve Podcasts
To provide you with the service

Apple ID, including information associated with your account such as name, email address, and phone number
Device identifiers (of the device for which you are requesting support and from which you have the app installed)
Case ID/Reservation ID/Order ID
Analytics identifier

|

To provide you with the services requested
For authentication purposes
To provide support for the device(s) for which you are requesting support
To communicate with you about your issue
To confirm AppleCare coverage and eligibility
To collect information about your installation of Apple Support

| We may make some of your personal information such as your name, email address, device identifiers, and Case ID available to third-party Apple Authorized Service Providers who are troubleshooting your particular issue
Protected classes| not applicable| not applicable| not applicable
Commercial information| not applicable| not applicable| not applicable
Biometric information| not applicable| not applicable| not applicable
Network activity information| Usage information, and other information, such as your internet protocol (IP) address, country, region, language, internet service protocol (ISP), referring sources and handoffs, operating system, date/time stamp, and clickstream data|

To provide you with the services requested
To improve the quality of the service

| None
Geolocation data| Your location, if you have Location Services enabled and if you request to show nearby points of service|

To display a list of Apple stores, Authorized Service Providers, or drop-off locations for your repair
To provide country and region detection and app functionality

To provide you with the services requested
To help improve Communities

To provide you with the services requested
To help improve Communities

To provide you with the product or services requested
Fraud and security

To provide you with the product or services requested
To personalize your services
Fraud and security

Your Apple ID account information from Apple systems or third-party devices in which you are signed in to Apple TV
Device serial number from your device

|

To provide you with the product or services requested
To check offer eligibility
To sync your experience across your devices
Fraud and security

To provide you with the product or services requested
To personalize the service
To send you messages about products and services that may be of interest to you
Fraud and security

| None
Biometric information| not applicable| not applicable| not applicable
Network activity information| Information about your device, how you use your device, and usage of Apple TV are collected from your device|

To provide you with the product or services requested
Fraud and security
To help improve Apple TV
To personalize the service
To sync your experience across your devices

| None
Geolocation data| Your general location from your device| To determine content availability at your location| not applicable
Sensory data| not applicable| not applicable| not applicable
Employment information| not applicable| not applicable| not applicable
Education information| not applicable| not applicable| not applicable
Profile inferences| If you have not disabled personalization, Apple uses your purchase information and what you watch to infer content of interest to you. And, if you have not enabled Limit Ad Tracking, Apple uses purchase information to create segments, which are groups of people who share similar characteristics|

To personalize your experience
To serve you relevant ads

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

To verify eligibility
To provide you with the product or services requested

Apple ID account information from Apple systems
Your name, email address, and date of birth are collected from you

|

To provide you with the product or services requested
To sync activity and experiences across your devices
To determine eligible services

| None
Protected classes| Your age is collected from you|

To provide you with the product or services requested
To provide relevant Apple services

To provide you with the product or services requested
To sync activity and experiences across your devices

To provide you with the services requested
To back up and sync your information across devices
To share content, at your direction

To provide you with the services requested
To improve the quality of the service

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

| You can choose to share information with developers whose games you are playing, like your identifier, avatar, and Game Center friends
Protected classes| The fact that someone is a child may be collected from Apple systems| To enable content restrictions| None
Commercial information| Payment method and content purchased is collected from you| To provide you with the product or services requested| None
Biometric information| not applicable| not applicable| not applicable
Network activity information| Information about your device, how you use your device, and usage of Game Center are collected from your device|

To provide and personalize the services
Fraud and security
To help improve Game Center
To sync your experience across your devices

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

| The developer of the connected gym equipment that you have been using will receive an identifier to provide you with the service you requested
Protected classes| not applicable| not applicable| not applicable
Commercial information| not applicable| not applicable| not applicable
Biometric information| Exercise data from your device|

To provide you with the product or services requested
To sync your experience across your devices

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

To provide you with the product or services requested
To determine whether the recipient is capable of receiving iMessages or FaceTime calls
To attempt to redeliver undeliverable messages
To improve our products and services, including for spam prevention

To fix directions-related issues
To provide you a route from where you are and so Maps can route you as you drive

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

To provide you with the product or services requested
To improve and personalize the stores
To send you messages about products and services that may be of interest to you
Fraud and security

Information about your activity on the stores, such as content downloaded, may be collected from your device
We may also collect information from your device about your device type, or whether your device is on Wi-Fi or cellular

|

To provide you requested content
To determine whether content is available for download to your device
To provide personalized recommendations
To improve the stores
Fraud and security

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security
To provide personalized recommendations

To provide you with the product or services requested
To improve the stores
Fraud and security

Information about your activity on the stores, such as content downloaded, may be collected from your device
We may also collect information from your device about your device type, or whether your device is on Wi-Fi or cellular

|

To provide you requested content
To determine whether content is available for download to your device
To provide personalized recommendations
To understand trends

To contact you about the reported issue
To correct issues related to your home or work locations

| When your reported issue relates to a third party, Apple may provide the third party with information from your reported issue to help fix the issue you identified. Apple shares information with such third parties only when necessary to fix an issue, and first seeks to delete any information from which you can be identified
Protected classes| not applicable| not applicable| not applicable
Commercial information| not applicable| not applicable| not applicable
Biometric information| not applicable| not applicable| not applicable
Network activity information| The device model, operating system version, region and language, time zone, navigation settings, search terms, a screenshot of the Maps app prior to filing the issue, and whether you are connected to Apple Watch or CarPlay are collected from your device|

To better understand the capability and state of Maps at the time of your report
To fix search-related issues

| None
Geolocation data| Your latitude and longitude and the start and endpoints of your directions request are collected from your device|

To better understand Maps’s capability and state at the time of your report
To fix directions-related issues

Your origin and current device location, if you have authorized Maps to access your location, of your directions request are collected from your device in general Maps usage
When you use Ratings & Photos, your approximate location and the location associated with your submission are also sent to Apple

|

To fix directions-related issues in general Maps
To confirm authenticity of Ratings & Photos submission and for fraud detection purposes

To provide and personalize your services
To provide you with relevant search results

Your email address or Facebook User ID, Android Account ID, Google ID, and the Google Profile Picture URL
Correspondence email address when requesting to download your data or categories
Notification tokens
Shazam identifiers such as INID (Installation ID) and ACID (Account ID)
Network identifiers such as MCC (Mobile Country Code) and MNC (Mobile Network Code)
IP address from your device

|

To improve the quality of the product
To create your account
To save your Shazams and sync them between your devices
To derive the country your device is registered to and to provide content relevant to you
To compile lists of trending songs for Shazam charts
To send you the data you have requested via our privacy portal
Fraud and security

To improve the quality of the product
To compile lists of trending songs for Shazam charts
Fraud and security

| None
Geolocation data| If you have granted Location Services for Shazam, your device location is sent when you identify songs|

To show you where your Shazams were identified
To derive the city and country, in order to compile lists of trending songs for Shazam charts

| We share deidentified, aggregate information about what songs are identified using Shazam with our partners, including music labels and artists, to allow them to understand which tracks are encountering success in the market
Sensory data| Digital features of Shazamed songs, when the song cannot be matched immediately| Temporarily stored to be matched against Shazam’s database to give you the name of the song and artist| None
Employment information| not applicable| not applicable| not applicable
Education information| not applicable| not applicable| not applicable
Profile inferences| not applicable| not applicable| not applicable
Sign in with Apple& Privacy
Category| Source| Purpose| Disclosures to Third-Party Businesses
Identifiers|

Your Apple ID account information is collected from Apple systems
Abstracted information about your device and your device usage are collected from your device when you set up an account

|

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

Your Apple ID account information from Apple systems
Your TV Provider account information from you

|

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

To provide you with the product or services requested
To sync your experience across your devices
Fraud and security

To provide you with the product or services requested
Billing
Fraud and security

| not applicable
Geolocation data| Your location may be collected from your device|

To provide you with the product or services requested
Billing
To provide emergency services
Fraud and security

Information about products not manufactured by Apple, or independent websites not controlled or tested by Apple, is provided without recommendation or endorsement. Apple assumes no responsibility with regard to the selection, performance, or use of third-party websites or products. Apple makes no representations regarding third-party website accuracy or reliability. Contact the vendor for additional information.

Published Date: May 11, 2021