ergobaby Omni Dream Baby Carrier Instructions
- June 9, 2024
- ergobaby
Table of Contents
- ergobaby Omni Dream Baby Carrier
- Product Information: Ergobaby Carriers and Accessories
- Product Usage Instructions
- Introduction
- Our Vision and Mission
- Our Manifesto
- 2020-2021 Highlights
- Sustainability
- Our Sustainability Practice
- 2020-2021 Progress
- Emissions Breakdown
- Diversity, Equity and Inclusion
- DEI at Ergobaby
- Education and Science
- Giving Back
- Our Partners
- Leadership and Accountability
- Company Committees
- References
- Read User Manual Online (PDF format)
- Download This Manual (PDF format)
ergobaby Omni Dream Baby Carrier
Product Information: Ergobaby Carriers and Accessories
Ergobaby is a leading manufacturer of baby carriers and accessories designed
to provide comfort and ergonomics for both
babies and parents. The company was founded almost 20 years ago by a mother in
Maui who was not satisfied with the baby carrying options available to her.
Today, Ergobaby offers over 30 carriers in five different categories,
including Saddlers, Strollers, Sleeping Bags, and Diaper Bags. All products
are designed to cradle babies in a natural sitting position and to evenly
distribute their weight between parents’ hips and shoulders. Ergobaby products
are sold not only in the United States but also in over 50 countries
worldwide.
Product Usage Instructions
Ergobaby carriers are designed to be easy to use and comfortable for both
parents and babies. Here are some basic usage
instructions:
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Choose the carrier that best suits your needs based on your baby’s age, weight, and the activities you plan to do while wearing the carrier.
-
Adjust the carrier to fit your body by loosening or tightening the straps as necessary.
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Place your baby in the carrier in a natural sitting position with their legs spread apart and their knees higher than their
bottom. -
Secure your baby in the carrier using the provided safety straps and buckles.
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Adjust the carrier as necessary to ensure your baby’s comfort and safety.
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To remove your baby from the carrier, unbuckle the safety straps and carefully lift them out.
Always follow the manufacturer’s instructions for safe and proper use of
Ergobaby carriers and accessories. If you have any
questions or concerns about using your Ergobaby product, consult the user
manual or contact customer support for assistance.
Introduction
From Our Chief Executive Officer
“To live by the golden rule. How do we accomplish this as a brand? It sounds
so trite, yet the impact is so meaningful. Treat others, and the planet, how
one wants to be treated. It is the spark for what drives this important work.
Growing up in the diversity of Southern California, I learned from a young age
to treat others and the planet with respect. I learned that no matter what
our back-grounds, religions, philosophies, ethnicities, we all have something
to contribute. And our contributions are valuable. With that spark in mind,
I’m pleased to present our first annual impact report. We have identified five
areas we believe we have a responsibility to work on that will help build a
better future for our children: sustainability; diversity, equity and
inclusion (DEI); education and science; giving back; and people and policy.
This is the work we are doing to help create the world we envision for our
children and live by the golden rule as a brand. Why are we doing it? Because
it’s the right thing to do–for the people we serve, and more importantly, for
the children who will carry the future forward. It’s that simple.
Understand that we are actively working to improve on all of these areas and
that we will hold ourselves accountable by publishing our progress each year.
We are proud of our team and what we have accomplished so far and excited for
the future!”
- Jason Frame, CEO of Ergobaby
From Our Board of Directors
“Every mother who looks into the eyes of their child, sees a window into
the future.
Every mother who holds their baby, heart to heart, hears the sounds of the
steps we must take to ensure a bright future for our children and the planet
on which we rely. We know the attachment between parent and child is no less
important than the attachment of people and planet.
When I joined the Ergobaby board in 2017, I came with the mission of millions of millennial moms: to ensure that the company I loved and supported was an ally in our fight to preserve our precious planet for our future. Over the four years I’ve served on the board, I have been delighted to see the fervency with which the entire Ergo team has risen to face the challenge of this moment. This impact report tells the story of our efforts and charts our pathway into the future. We’re honored to be a part of this journey with all of our young families across our beautiful planet.”
- Ashley Lukens, PhD (she/her)
Principal Consultant, Ashley Lukens Consulting, Inc and Ergobaby Board of Directors member.
It All Began With a Simple Idea
Almost 20 years ago, a mother living on Maui was not satisfied with the baby
carrying options available to her.
Looking to keep her new son close to her body, she tried several different
carriers, but found nothing that satisfied her needs for comfort and balance.
She was deeply inspired by indigenous baby wearing practices and The Continuum
Concept — the idea that, from birth, we must be treated with great care to
achieve optimal wellness in our future life. With this premise at the top of
her mind, and a background in design, she set out to create something that was
beneficial for her baby as well as comfortable and easy for parents to use.
Drawing inspiration from the traditional Meitei baby carrier, the ergonomic
design of the very first Ergobaby Baby Carrier was born. With that humble
design, Karin Frost revolutionized how we carry babies. Her soft
structured carrier became the gold standard. Ergobaby carriers give you the
freedom to enjoy life’s big and small adventures, all while keeping your baby
close. Our products are ergonomically designed to cradle your baby in a
natural sitting position and to evenly distribute baby’s weight between your
hips and shoulders. Ergobaby carriers are the ultimate in comfort and
ergonomics, allowing you to carry your baby from early days to toddler. With
over 30 carriers in five different categories, Ergobaby has become the most
recommended Baby Carrier manufacturer, carrying millions of babies all over
the world. Over the years we’ve applied our expertise in comfort and function
to create innovative Saddlers, Strollers, Sleeping Bags and Diaper Bags, all
with the goal of meeting the needs of today’s parents. Ergobaby is
headquartered in Los Angeles and is sold not only in the United States but
also in over 50 countries worldwide.
Our Vision and Mission
Our Principles
Our Belief.
We believe that the bonds nurtured in early childhood foster a life of love
and connection that can transform our world.
Our Vision.
A world where every young family is supported, connected, and thriving.
Our Mission.
Provide the knowledge, community, and thoughtful products that give young
families the freedom to bond together.
Our Promise.
We promise to provide parents with the foundation to thrive with products that
are engineered for comfort and ease, as well as expert guidance that’s
grounded in real life.
Our Values.
Our vision is a world where every young family is supported, connected, and
thriving.
COMMITMENT
We love Ergobaby. Each one of us is deeply committed to empowering families
everywhere.
COLLABORATION
We win as a team. We work together efficiently and effectively to bring our
ideas into the world.
PASSION
We get it done. We respect a work/life balance but when we are here, we are
focused.
CURIOSITY
We are curious learners. We are always pushing ourselves to continue
innovating within our roles.
RESPECT
We value each other. Every role at Ergobaby is purposeful, and we are
considerate of all.
Our Manifesto
We believe that the bonds nurtured
in early childhood foster a life of love and connection that can transform our
world.
WE BELIEVE that supporting a global society that is resilient, empathetic, anti-racist, and inclusive starts with having a community where all people can thrive.
WE BELIEVE in making our products and messaging accessible and inclusive of diverse individuals and abilities.
WE BELIEVE mothers and other caregivers should be supported and empowered.
WE BELIEVE in supporting families and our employees’ physical and mental well-being, through community and education.
WE BELIEVE we are responsible to our planet – even in the way we work – to do our part in leaving the world a better place for future generations, so that love always carries on.
We believe in the transformative power of love. We are continually amazed by how the tiniest person can transform our lives with just one exquisite breath. Suddenly nothing is more important than keeping baby safe, comfortable, and happily by our sides. To carry our love forward and ensure their healthy and happy future, we believe it is our responsibility to work towards the world we envision for our children. We’ve identified five key areas in which we believe our work can have the most impact toward that vision: sustainability, diversity, equity and inclusion (DEI); education and science; giving back; and people and policy.
2020-2021 Highlights
As the leader in innovating the world’s most ergonomic products for babies, we believe we have a responsibility to carry the future by helping shape the world we leave behind for our children. In 2020-2021, our impacts included:
SUSTAINABILITY
Measured our carbon footprint to establish a baseline measurement of our
contribution to climate change. Introduced our Earldom™ carrier, the first
baby carrier to apply seamless knitting technology, and uses yarn made from
87% post-consumer recycled polyester. Launched Everyone™, the first brand-
owned resale program from a baby products company.
DIVERSITY, EQUITY & INCLUSION
Established DEI committee and policies, certified diversity executives and
professionals, and hired a diversity consultant to train our employees. Formed
a Women’s Leadership Group and rolled out career and leadership training for
women company-wide.
Created a global Flex Work policy, added additional annual DEI holidays to the
schedule. Benchmarked and further improved diversity on all packaging and
imagery.
EDUCATION & SCIENCE
Partnered with Nurture on baby wearing studies and shared education around
equity in perinatal wellness. Re-introduced our Education program to support
birth workers with discounts and baby wearing resources.
GIVING BACK
Responded to the global crisis with the “Five for Families” initiative,
donating 5% of global sales to organizations and small businesses doing work
in communities around the world during the pandemic. Continued our donations
and support to partners such as Save the Children, Baby2Baby, Fox Box,
Birthland of San Diego, Kindred Space LA, The Loveland Foundation and The
Conscious Kid.
PEOPLE & POLICY
In addition to their regular work responsibilities, our people led these
efforts across Sustainability, Diversity, Equity and Inclusion, Education and
Science, and Giving Back to make these impacts. We continued to create
policies to support and grow all the areas of impact listed above.
Sustainability
Sustainability at Ergobaby
OUR VISION
A healthy earth that is cared for so that it may meet the needs of today’s generation and those to come.
HERE’S WHAT WE’RE DOING
We’re committed to providing our customers and partners with transparent
information about our commitments to and progress towards meeting our
sustainability vision. Our strategy to achieve this is to continue to make
Ergobaby products that meet our rigorous standards of comfort, function,
quality, and longevity — but with fewer impacts on the planet. This means that
we will always use exceptional materials in our product designs, and lead the
way in carrier, stroller, and accessory innovation —
while reducing our environmental footprint.
Our Sustainability Practice
In 2020, we identified four areas that we are dedicating resources towards measuring, managing, and improving:
PRODUCT DESIGN & MATERIALS:
reducing the environmental impact of making our products through better
designs, more sustainable raw materials, innovative manufacturing techniques,
and simplified packaging.
HEALTHY & SAFE SUPPLY CHAINS:
working with our supply chain partners to collaboratively ensure that the
people making our products are treated fairly and work in safe and healthy
conditions.
CARBON FOOTPRINT:
measuring our entire carbon footprint* from the raw materials we use to the
purchase of our products, setting reduction goals, and enacting strategies to
achieve those goals.
KEEPING OUR PRODUCTS IN USE:
growing our circular product system, Everyone, to keep carriers in use to
provide greater access to our products via lower prices and over time will
reduce the number of new carriers needed to be made.
2020-2021 Progress
Product Design & Materials
In 2021, our carbon footprint revealed that nearly 70% of our GHG emissions
are generated from the raw materials and production of our products. Using
this information, we’re working to design out impacts — eliminating or
reducing impacts by thorough design and material choices.
For example, in 2020, we launched our new Aerloom™ carrier that utilizes the
production technique of 3D knitting and we sourced yarn that is made of 87%
post-consumer recycled polyester and certified to the Global Recycled Standard
to be used in the process. Each choice for this product reduced the
environmental impact of this carrier in the following ways:
AERLOOM PRODUCTION
3D knitting involves knitting every panel to shape, which reduces material
waste compared with cutting individual pieces of fabric to shape. Along with
reducing waste going to landfills, we’re also saving the resources used and
impacts generated by making the material that is going to waste.
AERLOOM MATERIALS
Our Forma Knit fabric is made of post-consumer recycled polyester and each
Aerloom™ carrier utilizes up to 26 plastic water bottles — which eliminates
the impacts generated from making new, virgin materials.
Aerloom is the first baby carrier to apply seamless knitting technology
We continue to search for more sustainable materials to replace our current
selections. We’ve hired external consultants and surveyed employees and
customers to determine what will be the most meaningful changes we can make to
our materials for both the planet and parents. We look forward to offering
more products with smaller environmental footprints in the future.
Healthy & Safe Supply Chains
At Ergobaby, we believe in taking care of all people, from those who use our products to those who make our products. To that extent, we only work with suppliers who share the same outlook as us when it comes to social and environmental responsibility. We work collaboratively to ensure that the people producing our products are treated fairly and work in safe and healthy conditions. At Ergobaby, we believe in taking care of all people, from those who use our products to those who make our products. To that extent, we only work with suppliers who share the same outlook as us when it comes to social and environmental responsibility. We work collaboratively to ensure that the people producing our products are treated fairly and work in safe and healthy conditions.
“Our suppliers deeply care for their employees with the understanding that it is the people — not the machines — that make them renowned global manufacturers.”
Vanessa Van Bui
VP, GLOBAL SUPPLY CHAIN
Our partner in India has a robust sustainability program with four areas of focus:
Environmental Responsibility
The company has installed infrastructure onsite to address its natural
resource use and pollution. This includes an effluent treatment plant that
filters wastewater through a three-stage process so that the water can be
reused
for irrigation purposes in the garden onsite or discharged safely according to
the Pollution Control Board discharge standards. Additionally, they have made
large investments in a solar array which has increased GHG emissions savings
from 9.1 metric tons of CO2e in 2012 to over 244 metric tons of CO2e in 2019 —
which is the equivalent emissions of driving 605,000 miles in a passenger
vehicle. Additionally, energy demand was reduced by 10% by changing lighting
systems and using a passive solar water heating system that pre-heats water
for the boiler. The company follows ISO14001 — the international standard for
an effective environmental management system (EMS).
Ethical Labor Practices
In addition to their environmental work, our partner in India also deeply
cares for their employees with the understanding that it is the people — not
the machines — that make them a renowned global manufacturer. Specifically,
they recognize the importance of creating a fair and equitable place to work
and provide women, who make up a significant portion of their employees, equal
opportunities for career growth within the organization.
Philanthropy & Volunteering
The company donates funding to local schools and communities through projects
such as the installation of toilets in a local school, purchase of wheelchairs
for people in need. As part of their philanthropy efforts and in conjunction
with funding from Ergobaby, they installed a water treatment system at an
orphanage for girls.
Carbon Footprint
Ergobaby was founded with a vision to revolutionize how we carry babies and
for the last 20 years we’ve been making the highest quality, safest, most
ergonomic baby carriers in the world. In the next 20 years we look forward to
making the same quality carriers, but with a smaller carbon footprint. In
2021, we worked with a professional consultancy to measure our 2019 greenhouse
gas emissions to establish a baseline measurement from the materials we use,
to the factories where we produce our products and into our offices and
warehouses. Our baseline is our starting point for understanding Ergobaby’ s
contributions to climate change. From here, we will set meaningful reduction
targets and transparently report our progress towards meeting them.
“From the first moment I felt their hearts beat and gazed into their eyes,
there was nothing I would not do to move mountains to ensure that my children
are always loved and protected. As a company that provides products for those
very same babies, it is our responsibility to care for the planet the same way
we care about our children. We have an obligation to take action to help shape
the future and be the stewards for the world we envision – one of belonging,
inclusion, love and respect for our Mother Earth.”
—Petty Rader
CHIEF GROWTH OFFICER & CHIEF LEGAL OFFICER
Baseline: Our 2019 Carbon Footprint using GHG Protocol
- Production & Materials
- Other Goods & Services
- Transportation Business Travel Capital Goods
- Offices
- Commuting
- Waste
- Company Cars
*Greenhouse Gas (GHG) Protocol accounts for all six major greenhouse gases.
Emissions Breakdown
-
RAW MATERIALS & PRODUCTION
= to driving a car 54M miles, or 2,174 trips around the earth. -
TRANSPORTATION OF PRODUCT
= to consuming about 447M gallons of gasoline or 1.5M liters of diesel. -
BUSINESS TRAVEL
= to powering 144 homes for one year.
Moving Forward
OFFICE: HAMBURG, GERMANY
We’ve started our journey towards reducing our emissions close to home with efforts to reduce the emissions we have greatest control over — our offices and travel and commuting practices.
In 2020, Ergobaby’s European Office in Hamburg, Germany became an Environment Partner — or ACTIVE Partner der UmweltPartnerschaft Hamburg. Ergobaby’s office offers company bike leasing, subsidized tickets for public transport and regularly provides an organic fruit crate for all employees.
EMPLOYEE TRAVEL & COMMUTING
We introduced a Flexible Work Policy that continues to serve our people and
the planet better by allowing our employees to decide if and when they need to
come into the office.
EMPLOYEE TRAVEL & COMMUTING
We introduced a Flexible Work Policy that continues to serve our people and
the planet better by allowing our employees to decide if and when they need to
come into the office.
This business model is the heart of the circular economy — which not only benefits the environment through the reuse of materials, but also benefits all people by increasing access to our products via lower costs. Because these carriers are sold at a more affordable price, they reduce the financial barrier to ownership of the world’s best baby carrier — helping more families benefit from babywearing. All Everyone by Ergobaby carriers go through an extensive 30+point inspection and are thoroughly cleaned with a baby-safe, environmentally friendly, and sustainable deep cleaning method before placing them up for sale in our shop — ready for the next family to enjoy and love. We are proud to be the first baby product company to have a resale program and even prouder that others are following our lead because this is how we’ll truly make a positive impact on our planet. Compared to manufacturing a new carrier, Everlove carriers save about 90% of the CO2e emissions.
Everlove carriers save about 90% of the CO2e emissions compared to making a new carrier.
Sustainability Goals
CARBON FOOTPRINT
Using our 2019 carbon footprint baseline we will set emission reduction
targets and goals that meaningfully address Ergobaby’s impact on climate
change. We will announce these goals by the end of 2021 and launch our work to
meeting these goals in 2022.
PRODUCT DESIGN
To help us achieve our reduction target, we will be selecting and
incorporating new materials with lower carbon footprints for our products and
packaging that still perform as well or better than our current offering.
Additionally, we will be extending our chemicals management program even
further beyond regulatory requirements and seeking alternative materials,
as needed, to lessen the overall impacts on planet and people. We will also
work with our suppliers to support and encourage the use of renewable energy
at their facilities.
KEEPING OUR PRODUCTS IN USE
Everlove gets carriers back into use with significantly less impact than
making a new carrier and by 2022, Everlove sales will comprise at least 5% of
total carriers sold by Ergobaby.
Diversity, Equity and Inclusion
DEI at Ergobaby
A global community that is resilient, empathetic, anti-racist, inclusive and welcoming, so our children can live openly in a secure world without fear.
Here’s What We’re Doing
CREATING A CULTURE OF INCLUSION
Our people are our most valuable asset. The collective sum of the individual
differences, life experiences, knowledge, inventiveness, innovation, self-
expression, unique capabilities, and talent that our employees invest in their
work represents a significant part of not only our culture, but our reputation
and company’s achievement as well. We are investing in credentialing and
building diversity and inclusion professionals within the organization to help
lead best practices in diversity and inclusion globally. We are providing all
employees access to diversity and inclusion resources on complex topics such
as intersectionality, inclusion, and equity, understanding types of bias, and
learning key strategies for eliminating bias in the workplace. “The world is
big, colorful, but above all diverse. Just as diverse are our customers and
ourselves, the employees. We all have different views, belong to different
religions, live in different cultures and come from dif-ferent family
backgrounds. But above all we are all individuals with different strengths,
weaknesses and needs. I would be pleased to become part of the DEI team to
create a workplace culture in which each of us feels valued, respected and
accepted, and to help break down barriers so that all employ-ees can bring
their true selves to work and achieve success and their full potential. In
this way, together we can not only improve the performance of the company, but
also increase the work experience for ourselves”
—Sunna Wichmann
JUNIOR SALES MANAGER EMEA
EMPOWERING WOMEN
As a company that primarily serves women, we wanted to make an impact with our own women employees through an employee-led Women’s Leadership Group. As a group, we welcome and feature women, including mothers and caregivers, sharing advice and encouraging ally ship in the workplace. The group provides a safe space for women to talk openly about topics such as their challenges, career advancement, working mom concerns, and intersectionality. The group allows for support and mentorship with a focus on advocacy for its members. Additionally, the group has spearheaded discussions around leadership and career, bringing in a diverse panel of speakers on topics such as career growth, finding your sweet spot, balancing work and parenthood, and empathy in the workplace.
Featured Speakers
LISA GUITIERREZ
VP & Chief Diversity & Inclusion Officer of Indiana University Health with
prior leadership roles at Cardinal Health, Procter & Gamble, Deloitte
Consulting, and University of California, talked with us about finding the
“sweet spot” between company needs, the day job, and career dreams.
KATHRYN KAI-LING FREDERICK
Former CMO at Live Nation Entertainment with prior roles at Ticketmaster,
Yahoo!, Modern Luxury Media, and Pricegrabber joined us for a fireside chat on
her new role as Chief Marketing Officer of the Los Angeles Rams, her career in
marketing, and adventures in motherhood.
JUDGE KRISTI HESTER
shared her career from the district attorney’s office to the judge’s bench.
She shared about the “work-life sway” between family life and her career path
leading to the appointment by Governor Gavin Newsom to the Superior Court of
California in the last year.
ERIN SPAHN ERENBERG
is a mom of 3 kids under 9, attorney, crowdfunding expert, serial tech and
entertainment executive, investor, fund advisor and the founder and CEO of
Totum, a community-powered platform to help modern mothers live whole lives.
FLEXIBLE WORK
We introduced flexible work to help all employees better balance work and
life responsibilities. It also helps us to attract and retain more diverse
talent and helps us build a more inclusive workplace. This policy applies to
all employees who are eligible by nature of their job. We recognize employees
need to work flexible hours for reasons such as care-giving, school, medical
care, and work-life balance.
BODY INCLUSIVITY
One of the most amazing things about babywearing is that it is for every
baby and every body type. We thoughtfully design for body positivity in our
products and our marketing. We believe caregivers and babies of all shapes and
sizes should feel comfortable and confident when using our products.
“As a plus size woman and an advocate for body equality, I’m so happy that
Ergobaby is making a direct effort toward showing all different body sizes and
shapes in our photography. I had my babies just 8 years ago, and back then, I
didn’t see anyone who looked like me in parenting magazines and ads.
Representation matters- and seeing moms and dads of all sizes comfortably and
safely wearing their babies will no doubt introduce new families into
babywearing and all of the benefits that come with it.”
—Amanda Chagoya
ASSOCIATE DIRECTOR, PRODUCT MARKETING
REPRESENTATION IN MARKETING
We recognize that the importance of diversity in our imagery and storytelling positively impacts how we see the world. We embrace differences in age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and other characteristics that make people unique. We also seek partnerships with BIPOC nonprofits, brands, thought leaders, and influencers.
We have ten goals for 2022 and beyond.
- ANNUAL REPORTING FOR TRANSPARENCY AND ACCOUNTABILITY
- CONTINUING DIVERSITY AND INCLUSION HIRING
- FURTHERING DIVERSITY IN MARKETING PRACTICES
- FLEXIBLE WORK AND PARENTAL LEAVE POLICIES
- MULTICULTURAL HOLIDAY OBSERVANCE POLICIES
- MULTICULTURAL HOLIDAY OBSERVANCE POLICIES
- DIVERSITY TRAINING AND DEI RESOURCES FOR ALL EMPLOYEES
- DIVERSITY TRAINING AND DEI RESOURCES FOR ALL EMPLOYEES
- CAREER AND LEADERSHIP TRAINING
- METRICS FOR VENDORS AND PARTNERS TO REFLECT INTERNAL DEI VALUES
Education and Science
OUR VISION
A society where forming strong attachment from the start — including
through babywearing — is accessible to all families, so that everyone may reap
the lifelong benefits it brings.
BABYWEARING RESEARCH
We have partnered with Nurture, an organization that promotes equity in perinatal wellness and strengthens cultures of support for infants and caregivers through research and education. Earlier this year, we invited Emily Little, the executive director of Nurture to our employee meeting to share her research about the benefits and importance of babywearing and a secure attachment.
MEDICAL ADVISORS
We continue to work with medical experts in their fields, such as Dr. Bob Cho and Dr. William Sears to provide evidence-based reseach to support healthy strong attachment from the start.
Nurturely programs we have supported:
- Racism in Perinatal Health
- Positively Pregnancy
- Tiny Human Survival Training
- Chocolate Milk Screening and Discussion
- Babywearing and Bodyfeeding Workshop
- Milk Mood Moves
EDUCATION PROGRAM
At Ergobaby, we believe it takes a village. We are committed to empowering organizations and professionals who support caregivers alongside our mission of strengthening the caregiver-child bond. To that end, our education program in the US provides discounts on products, resources, and education to those who work most closely with parents and babies, such as babywearing groups and consultants, doulas, childbirth educators, and sleep and lactation professionals In the EU, we have created a program for health professionals called the Midwife Programmed, where we have done babywearing trainings with students of Schools for Midwifery. In addition, we have and added a new blog category: Experts for Experts, as well as a quarterly newsletter to midwifes where we share the latest learnings in the world of babywearing.
“I truly believe that if more babies are worn, our world will transform for
the better. The idea that we can influence even just one mom to wear her baby
gets me up in the morning. The benefits of babywearing are amazing. Supporting
caregivers, and especially mothers, from the start can positively influence
breastfeeding rates as well as a secure attachment, which is crucial for
successful interpersonal relationships. I’m excited to be a part of a company
that shares the research and evidence that supports strengthening the bond
between parent and child, as I believe it will change the world.”
— Christina Soletti
DIRECTOR, SOCIAL MEDIA AND COMMUNITY
Giving Back
Charitable Initiatives
OUR VISION
A community that is empowered to support the well-being of all families
through pregnancy and birth education; maternal health advocacy; strengthening
the parent-baby bond and creation of an inspired, welcoming and community-
focused future.
HERE’S WHAT WE’RE DOING
A community that is empowered to support the well-being of all families
through pregnancy and birth education; maternal health advocacy; strengthening
the parent-baby bond and creation of an inspired, welcoming and community-
focused future.
HERE’S WHAT WE’RE DOING.
Our Partners
As a global company based in Los Angeles, we feel it is our responsibility to give back to organizations that serve families in our own community, as well as across the globe, especially during times of crisis. We identified charity partners working with families and for a period of time during the height of the Covid-19 crisis, we donated 5% of our Ergobaby.com sales to those organizations.
OUR PARTNERS
“Not being home in the first month of your baby’s life is so hard… being in
the Pediatric Intensive Care Unit (PICU) is even harder. We were so thankful
for our Foxbox and giving us the opportunity to enjoy our first walk with our
Ergobaby carrier!”
Deshea, Leighton’s mama
A FOXBOX FAMILY
People and Policy
Leadership and Accountability
OUR VISION
A workplace where our people are the future and are empowered with
education, training and inspiration to create safe and responsible products.
HERE’S WHAT WE’RE DOING
The employee-led Corporate Responsibility and Diversity, Equity and Inclusion committees were established in 2020 with initiatives supported by executive leadership to hold each other accountable for creating a safe community and workspace to educate, learn and share with one another, and most importantly, act responsibly together.
Company Committees
Corporate Responsibility
COMMITTEE MEMBERS
- Eric Childs
- Christoph Dinnessen Michele Ferren
- Julia Kampf
- Claire McCollum
- Mirella Pochard
- Heather Quinlan
- Sara Sicca
- Todd Shimoyama Christina Poletti
- Kate Swanson
- Susanne Wagner
- Vanessa Van Bui
- EXECUTIVE SPONSOR
SPECIAL THANKS
- Elizabeth Antonia Lukasz Balan
- Joyce Chuang Kevin Clark
- Diane Crovetto Kamal Janulewicz Jurgen Kremer Thao Mai
- Sergio Morelos Favio Sanchez
- Jim Stein
- Sabrina Thiel
- Jason Wolent Nellie Cohen, Baleen Todd Copeland, Copeland Consulting
Diversity, Equity, and Inclusion
COMMITTEE MEMBERS
- Alexandra Bentley
- Monifa Brown
- Amanda Chagoya
- Priscilla Wan Chioy
- Laetitia Dattler Matthew
- Dye Teresa Hou
- Jaana Miro
- Brandi Sellers-Jackson
- Priscilla Parra Caroline
- Rodrigues Christina
- Soletti Sunna
- Wichmann
EXECUTIVE SPONSORS
Michele Ferren : Petty Rader
Thank you.
There is more to come, because there is a lot of work to be done and we hope
to continue the conversation and continue the motion of change.
We are not going to do this perfectly, and we are working to keep our work as
transparent as possible. We appreciate your support as we work together to
build the world we envision for our children.
References
Read User Manual Online (PDF format)
Read User Manual Online (PDF format) >>