Amazon Outlet Turn Excess Inventory Into Opportunity User Guide
- June 16, 2024
- Amazon
Table of Contents
Amazon Outlet Turn Excess Inventory Into Opportunity User Guide
Take a proactive approach and optimize your inventory with Amazon Outlet. We’ve made it easy to get started with new tools that can automatically identify products eligible for markdowns, closeouts, and overstock deals. Customers shop on the Outlet page (amazon.com/outlet) for markdowns and deals on overstock and clearance products. Featuring products on Outlet can help you boost sales, improve cash flow, optimize inventory levels, and reduce total storage fees. Amazon helps drive customers to the Outlet page through direct emails and ads, including on Amazon’s homepage.
How it works
Outlet offers are discounted products featured on amazon.com/outlet. Discounts vary based on factors that include current demand and pricing. There are two types of offers. Outlet deals are limited-time promotional offers. Items are featured for a period fixed by Amazon, usually two weeks, on the Amazon Outlet page. Outlet sales are regular sales promotions created through a price reduction. Amazon selects sales to feature on Outlet based on factors that include customer demand and product star rating.
How to create an Outlet deal
- Go to the Manage Excess Inventory page.
- Select Create Outlet deal from the dropdown menu to the right. The option will appear only for eligible products.
- In the pop-up window, enter your price after reviewing the maximum Outlet deal price recommended.
- Review the start and end date of your Outlet deal. Click Submit
How to create a sale for Outlet
For more information
- Go to the Manage Excess Inventory page.
- Select Create Sale from the drop-down menu to the right. The option will appear only for eligible products.
- In the pop-up window, enter your sale price after reviewing the recommended sale price.
- Edit the proposed start and end date of your Outlet sale. Click Submit.
The details
- Outlets may be used only for offers of excess inventory currently available for sale and in Amazon fulfilment centres.
- We may require a lower deal price based on the current demand for your product.
- Outlet deal submissions will be reviewed on a first-come, first-served basis. An Outlet submission does not guarantee acceptance.
- Running an Outlet deal or sale may affect the ASIN’s eligibility and pricing for other Amazon deals such as Lightning Deals and Deal of the Day.
For more information
Go to amazon.com/outlet-program (sign-in
required)
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