Loci Pacific Coast Highway Watch User Guide

June 17, 2024
Loci

Loci Pacific Coast Highway Watch

Congratulations on your new Lōcī Pacific Coast Highway watch. Your purchase helps protect and preserve this special place, today and for generations to come. That’s because Lōcī is the only watch company donating 10% of all sales to top-rated non-profits that protect and preserve endangered places and fragile environments. You’ve done more than just purchase an excellent watch — you’ve made a positive impact. Thank you for stepping up for places that matter.Trip Henderson, Founder

The Pacific Coast Highway Collection Sand, sea, and a strip of asphalt at the edge of the continent. The California coastline is a mythical place traced by the world’s most iconic road — the Pacific Coast Highway. To locals, it’s simply “The PCH”. The Spirit of Place here probably inspires more songs, books, movies, vacations, road trips, and long-distance moves than just about anywhere. It’s also Lōcī’s home base and the inspiration for our first line of watches. The PCH model line offers three dial designs representing the coastline’s beaches, the Pacific Ocean, and the highway itself. All feature Swiss automatic or quartz movements, sapphire crystals, and 100-meter water resistance, and are fully assembled, inspected, and individually tested in the USA.

Loci-Pacific-Coast-Highway-Watch-FIG- \(1\)

PCH Watch Features

  • Swiss-made movements:
  • Ronda 715 quartz, 5 jewels
  • Sellita SW200-1 automatic, self-winding, 26
  • jewels, 38-hour power reserve
  • 316L stainless steel case brushed and polished with hand-finished elements
  • 100-meter water resistance
  • Sapphire crystal with anti-reflective coating
  • Swiss X1 grade Super-LumiNova on hands and indices
  • Custom-designed, fitted, tapered FKM rubber strap with debossed Lōcī logo, quick-release spring bars
  • Fully assembled, inspected, and individually pressure tested in the USA
  • Date display
  • The central hacking seconds hand
  • Anti-shock construction
  • Lōcī “Shield and Marker” logo counterbalance on seconds hand
  • Screw-down crown with embossed logo
  • Caseback artwork by Christian Schulz
  • Embossed, unique serial number on caseback
  • 100% recyclable presentation box

Technical Specifications

Operating the Crown — All PCH Models
Your Lōcī watch has a screw-down crown for excellent water resistance. The crown must be screwed in snugly to maintain the watch’s rated water resistance. To screw in the crown, turn it clockwise. To open the crown, turn it counterclockwise. Gently pull or push the crown to move between positions.

Crown Positions — Sellita SW200-1

  • P1: Screwed-down or “closed”
  • P2: Manual winding
  • P3: Date set
  • P4: Time set

Winding the Watch — Sellita SW200-1

  1. Unscrew the crown from Position 1 (P1) by turning it counterclockwise until it reaches P2.
  2. With the crown in P2, gently turn it clockwise to store power in the watch’s mainspring.
  3. While wearing the watch, the natural movement of your arm will spin the movement’s rotor, adding to its power reserve. Setting the Date — Sellita SW200-1
  4. Do not change the date from P3 when the hour and minute hands read between 10:00 and 2:00.
  5. This can damage the date change mechanism which, when the watch is running and engages around 10 PM changes the date automatically at midnight.
  6. If the watch reads between 10:00 and 2:00, first use the time set procedure (Step 7) to advance the time past 2:00. Then return the crown to P3 and advance the date (Step 6).
  7. With the crown in P3, turn it clockwise to advance the date. Setting the Time — Sellita SW200-1
  8. With the crown in P4, turn it counterclockwise to advance the time, or clockwise to subtract time.

Crown Positions — Ronda 715

  • P1: Screwed-down or “closed”
  • P2: Date set
  • P3: Time set

Setting the Date — Ronda 715

  1. Do not change the date from P2 when the hour and minute hands read between 10:00 and 2:00. This can damage the date change mechanism which engages around 10 PM to change the date automatically at midnight.
  2. If the watch reads between 10:00 and 2:00, first use the time set procedure (Step 4) to advance the time past 2:00. Then return the crown to P2 and advance the date (Step 3).
  3. With the crown in P2, turn it clockwise to advance the date.
  4. Setting the Time — Sellita SW200-1
  5. With the crown in P3, turn it counterclockwise to advance the time, or clockwise to subtract time.

Watch Strap
Your PCH watch comes with a custom-designed strap made from strong, pliable FKM rubber, chosen for its outstanding combination of durability and comfort. It also has quick-release spring bars that make removing and reinstalling the strap a breeze (see diagram at right). The strap is designed and engineered for perfect fitment with the watch case and lugs, adding to the PCH’s clean and simple style.

To achieve this seamless look, the strap and lugs are engineered for a very close fit. As a result, the friction between the strap and the lugs can be enough to hold the strap in place — even if the spring bar tips are not fully seated in their holes on the inside of the lugs.
IMPORTANT: After installing the strap, we recommend giving it several firm pulls where it connects with the lugs. This will ensure all four springboard tips have clicked securely into the lug holes. Failing to properly install the strap can cause it to detach during use.

Water Resistance
All Lōcī watches undergo rigorous testing to ensure they meet their water resistance rating. It’s critically important that the watch’s crown is fully screwed down before being exposed to water. The guidelines below describe common activities that correspond to the levels of water resistance used on our watches.

  • 100 meters: OK for swimming and snorkelling. Not suitable for jumping/diving into water, or scuba diving.
  • 200 meters or more: OK for swimming, snorkelling, jumping/diving into water, and scuba diving.
  • We don’t recommend showering with your watch on or wearing it in a sauna.
  • Hot water, chemicals in soaps, and steam can damage the gaskets that maintain water resistance.
  • We recommend rinsing your watch (and pretty much any other object) in fresh water after it’s exposed to salt water to limit the corrosive effects of the salt.

Lōcī 3-Year Warranty
We’re serious about the quality and durability of Lōcī watches. If yours develops a mechanical fault or another defect due to its manufacturing or workmanship within 3 years of its original shipping date, we’ll gladly repair or replace it free of charge. We’ve got your back. The (very minimal) fine print: Please note that servicing the watch with a party other than Lōcī before your warranty claim invalidates this warranty.

There is an exception to this for battery replacement in our quartz movement watches. To maintain coverage under Lōci’s warranty, customers must have the battery replaced by a qualified watchmaker and the watch must be pressure tested for water resistance to its original depth specification. Please keep your documentation for the battery change and water resistance testing as we’ll need this to honour any warranty claim after the battery change. Sending your watch to Lōcī for a battery change also maintains your warranty coverage.

30-Day Satisfaction Guarantee
We’re not happy unless you’re happy. If for any reason you’re not 100% stoked with your new Lōcī watch, first let us know within 30 days of its delivery date. If you’d like to return or exchange it, just request a return authorization from us. After you receive the return authorization, send the watch back to us and we’ll issue a full refund or exchange it for another Lōcī product. The watch must be returned in original condition, new and unworn with all packaging, and with all clearprotective stickers still attached. Simple as that. If you have a warranty claim, your watch needs service, or for any questions about Lōcī and our products, please drop us an email anytime.

We’ll get back to you ASAP.
info@lociwatch.com
www.lociwatch.com

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